Luxury destination club Inspirato has announced the arrival of a new membership option. It has a lower initiation fee than the Core membership level, and provides access to all the club homes.
Promising "More Vacation, Less Commitment", Inspirato's Key Membership requires a $5,000 up-front initiation fee, plus a monthly membership fee of $325. This compares to an initiation fee of $22,500 and an annual membership fee of $3,600 for Core Membership. During the special introductory pricing deal, clients who sign up for Key Membership before November 20 receive a discounted initiation fee of just $2,000. Pay with an American Express Card (the official partner of Inspirato) and receive $50 off the monthly membership fee.
So what does Key Membership offer and how does it differ from Core or Executive Memberships?
Key Members gain access to the full Inspirato Collection of luxury vacation destinations, from Abaco, Bahamas to Zighy Bay, Oman (pictured above). They also receive the same high quality concierge service that all Inspirato members enjoy. The difference is in the booking: Core and Executive Members can book residences up to one year in advance, while Key Members have a 120 day booking window. For the Inspirato hotel room and suites inventory, Key Members share the same access and the same booking window of 180 days as Core and Executive Members. Key Members also have access to members-only Inspirato vacation options and the Jaunt properties, but they do not receive the early access to these options that other levels of membership enjoy. The new Key Membership option will make the Inspirato portfolio of properties even more accessible to those who may have previously hesitated about joining, while still ensuring the high quality of service that Inspirato clients have come to expect .
"With more than 10,000 members, Inspirato is the largest company of its kind in the world. We reached that milestone by constantly innovating to provide a better way to vacation," said Brent Handler, Founder and CEO of Inspirato. "Our new Key Membership is the perfect solution for affluent travelers who want a single trusted platform for both hand-selected luxury vacation homes with exceptional service, and hotels and resorts at amazing members-only value. We're thrilled that our membership sales are up more than 250 percent since the start of our Key Membership pre-launch, compared to the same period last year."
The other principal difference between the Key Membership and the Core or Executive options, other than early booking access, is that Key Members are not allowed to share their membership benefits with family, siblings, or clients. However, for those who know that they will not be sharing memberships, and who do not mind having a shorter reservation window, the Key Membership will be a highly attractive option. Since membership is monthly, you have the flexibility to cancel at any time. Alternatively, should you wish to take advantage of the additional perks that come with a Core Membership, Inspirato staff will assist you with upgrading.